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How we can help



ICM – Incentive Compensation Management

ICM solutions help organizations manage and automate their incentive compensation processes. These solutions provide tools for designing, implementing, and tracking incentive programs, as well as generating accurate and timely reports. Benefits of using ICM include improved accuracy and efficiency in managing incentive compensation, better alignment of compensation with organizational goals, and increased employee motivation and engagement.



SPM – Sales Performance Management

These solutions provide organizations with tools to manage and optimize their sales operations. They offer features such as sales performance tracking, target setting, sales coaching, and process streamlining. By utilizing SPM, organizations can see improvements in sales productivity, insights into sales performance, and increased consistency in their sales approach.

What we offer



We will analyze your challenges, and then implement the appropriate system. Our specialists will train you on how to use the software and will continue to provide support at each stage of implementation.

Afterwards you will be able to focus on the development of your company.

The implementation of ICM / SPM processes require knowledge, experience, and precision on our part. From you we need cooperation and delivery of the information necessary for the proper operation of the system. Of course, patience from both sides is a must.

Our consultants provide technical and practical knowledge in implementing these systems, which is necessary for the effective realization of such complex solutions.

And, most importantly: their time on the project is dedicated solely to you.

SANDS Partners services:

Analysis & Audit
System Maintenance
Data Integration
System Support
System Implementation



Leave the technology to us while you focus on your goals! In doing so, you will secure a simplified approach to sales efficiency management, fully motivated sales representatives and transparent commission rules. The SANDS Partners team is also ready to support your business if your company has implemented:


An ICM/SPM platform and are looking for additional support
An ICM/SPM system that you can manage but are looking for additional knowledge and ideas
An ICM/SPM platform and have decided to fully outsource management, both technical and operational


Further planning

How will cooperation with SANDS Partners  help your company?

It will increase the efficiency of the company’s employees, avoid wasting time using ineffective tools, significantly improve management through spreadsheets, reduce errors in settlements, and increase employee trust in the company by having real time information about commissions and the status of their remuneration.

We will implement the selected system, personalize it and teach you how to use it properly. Our company is able to assist by:


Customer consulting
Product Implementation
Leading demo sessions
System Maintenance
Preparing POC
Platform development, 24/7 support



Show us what you’re doing, how your sales team works, and what  the common problems are. On this basis, we will choose the best solution for your business.

Our experience helps us to thoroughly understand sales team needs and offer comprehensive services in a model suitable for your company.

Want to check our competencies? Click the ABOUT US tab, check our experience, and some opinions from our clients.

Our specialities


What our business partners say

Sands Partners are made up of young highly motivated and technically gifted consultants which are supported by an experienced leadership team.  Sands are always searching for ways to improve and deliver more value for their customers. Their efforts translates into truly tangible benefits for their customers, for example the recent investment in project management helps structure the team better, improves communication and allows the consultants to focus on delivery. 

I have full trust in Sands Partners and I look forward to more successful deliver with them in 2023 and beyond

Matthew Cuthill, Director Digital Transformation – Finance at Teleperformance




CaptivateIQ has been expanding its partner network as the business continues to experience significant growth. One area of focus is extending our global reach to provide more high-quality service delivery options for our customers. The team at Sands Partners has over 15 years of domain expertise and is the premier partner for incentive compensation services in Eastern Europe.

We are delighted to be able to announce this partnership.

Trevor Childers, Head of Enterprise Sales, CaptivateIQ

„We choose SANDS Partners to cooperate on a project related to the commission system for our sellers. We knew it is going to be a difficult project to manage and maintain within the short time frame. By establishing a strong relationship built on mutual trust, professionalism, competence, flexibility and common understanding of the goal, we achieved it. That is why we are issuing this certificate of professionalism, competence and flexibility to this excellent relationship that started over a year ago.

The most important lesson we learned during this project is that choosing a competent, flexible and trusted vendor is critical to the success of the project. SANDS Partners have proven their worth many times; they have always gone the extra mile when needed and continue to work closely with us to help us achieve the required results. They are still a highly competent and trusted supplier and made no small contribution to the success of the project ”.

Colm Whelan, IT Project Manager  




“Demand for ZINKT products is growing fast, so it was important for us to find a key strategic service partner we can trust to provide best-in-class service in the EMEA markets.

When we work with our clients, we always take a holistic approach to projects, making sure we understand the upstream processes that affect payments accurately. The deep and extensive experience in the SANDS Partners team is unique both in the area of ​​SPM and related upstream systems (such as Salesforce), which makes SANDS Partners an obvious partner for ZINKT.

What is the most important, our teams focus on the same fundamental goal – everything we do is to ensure our customers’ success.”

Tom Swinbourne, CEO at Zinkt

„Fastmarkets worked with Sands Partners to implement our new Xactly Incent instance with an integration into Salesforce. The team we worked with was very professional, made themselves available on short notice and helped shaping the system as we were intending it to be. Their flexibility and support were top class and it allowed us to roll out a working system within our tight timeframes. The collaboration was pleasant and efficient, I would highly recommend this team and company to implement medium to large scale incentive automation projects.” 

Hugo Robein, Divisional Head of Sales Operations at Fastmarkets


Sands Partners have been instrumental for the expansion of the Xactly international business and helped the transition to the partner-first delivery model. They have proven to be a reliable partner and support our increasing delivery demand.
Sands’ customer centricity combined with their solid SPM expertise and excellent Xactly products knowledge help us provide amazing customer experience and achieve the best results for our customers.

Chris Sloan, Senior Director Alliances EMEA & APAC at Xactly

Sands Partners helped us with the implementation of our complex incentive models in XACTLY Incent and loading the system with Data from our CRM System Saleforce.com. We encoutered technical difficulties in this process which Sands consultants helped us to overcome with the result of a fully functional Incent System. The technical Staff was very skilled in implementing our requirements and the project was lead very well with a  standardized procedure and documentation. We had a great project team spirit and the results speak for themselves.

Imo Jacobsen ,Technical Project Lead, Xing



“Everyone from the SANDS Partners team was very supportive from the very beginning of the implementation project, including the fact that we wanted to accelerate the implementation cycle as much as we could. We wanted to get up and running as quickly as possible. The SANDS Partners team was great about starting the work quickly and they were very flexible even with some slowdowns from different sides. Also the team was  pretty transparent, pretty open, and with a good level of communication about what was happening. They handled it the right way.”

Ronak Dave, Financial and Sales Operations Manager – iManage

“SANDS Partners consultants arrived at our headquarters for kick-off . My first impression was that they knew what they were talking about, they were very credible. They asked many searching questions about various components, and we delved into the details. It is reassuring to know that they were focused on the details and have experience in this field.”

-Philip van Heerden, Head of RevOps at Unbabel


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